Darwin Platform, aka Darwin Group, operates within the “we do the whole lot” MLM area of interest.
The corporate operates out of India and has three identified web site addresses:
- dprl.in – registered in 2020, non-public registration final up to date on February fifteenth, 2023;
- darw1n.in – registered in August 2021, non-public registration final up to date on February fifteenth, 2023; and
- darwinpgc.com – registered in April 2010, area owned by “Darwin” in Mumbai and final up to date on October eleventh, 2022
Supposedly heading up Darwin Platform is Ajay Harinath Singh:
Oddly sufficient nevertheless, Singh is nowhere to be discovered on company info offered on Darwin Platform’s web site.
As per Darwin Platform’s offered “firm profile”, the corporate is run by Administrators Parveen Kumar, Kamal Bhargava, Jagdish Prasad and Morris Kinny.
Sadly researching Darwin Platform reveals a ton of deceptive curated advertising and marketing nonsense.
In the meantime in actuality, again in March India’s Enforcement Directorate led raids related to Darwin Platform.
In late-March, the enforcement directorate (ED) descended upon Darwin Platform group, conducting raids throughout 9 areas in Delhi, Mumbai and Goa seizing money value round Rs78 lakh, incriminating paperwork and overseas foreign money of Rs2 lakh from the residence of Ajay Harinath Singh and his associates.
The ED alleges switch of practically Rs18 crore by means of layered transactions involving a number of accounts linked to the Darwin group and private accounts of the Singh household and associates.
The Darwin group additionally stands accused of being the first beneficiary of funds routed by means of Dlehman Rea-IT Commerce Pvt Ltd, including weight to the cash laundering cost.
Extra reporting from Cash Life particulars Darwin Platform fraud complaints courting again to 2020.
Going again even additional, Darwin Platform makes an attempt to get into insurance coverage again in 2011 prompted a fraud warning from the Insurance coverage Regulatory and Growth Authority of India.
Cash Life claims it reached out to Singh for touch upon its analysis however by no means heard again.
Learn on for a full evaluate of Darwin Platform’s MLM alternative.
Darwin Platform’s Merchandise
Darwin Platform has no retailable services or products.
Associates are solely in a position to market Darwin Platform affiliate membership itself.
Darwin Platform’s Compensation Plan
Darwin Platform associates enroll and buy a “unit” engine oil every month for Rs. 11,800 (~$141 USD).
Commissions are paid once they recruit others who do the identical.
Darwin Platform Affiliate Ranks
There are eleven affiliate ranks inside Darwin Platform’s compensation plan.
Together with their respective qualification standards, they’re as follows:
- Star – promote 100 models of engine oil
- Silver – promote 400 models of engine oil
- Gold – promote 1000 models of engine oil
- Ruby – promote 2500 models of engine oil
- Pearl – promote 5000 models of engine oil
- Emerald – promote 10,000 models of engine oil
- Platinum – promote 30,000 models of engine oil
- Diamond – promote 60,000 models of engine oil
- Crown Diamond – promote 100,000 models of engine oil
- Black Diamond – promote 200,000 models of engine oil
- Ambassador – promote 500,000 models of engine oil
Though not explicitly specified, the way in which Darwin Platform’s compensation plan is introduced suggests required unit gross sales are tracked throughout a binary staff.
A binary compensation construction locations an affiliate on the prime of a binary staff, cut up into two sides (left and proper):
The primary stage of the binary staff homes two positions. The second stage of the binary staff is generated by splitting these first two positions into one other two positions every (4 positions).
Subsequent ranges of the binary staff are generated as required, with every new stage housing twice as many positions because the earlier stage.
Positions within the binary staff are stuffed by way of direct and oblique recruitment of associates. Word there isn’t any restrict to how deep a binary staff can develop.
Requires engine oil unit gross sales are cut up between either side of the binary staff. E.g. to qualify at Diamond, 30,000 models should be bought on each the left and proper sides of the binary staff.
Referral Commissions
Darwin Platform pays referral commissions by way of a unilevel compensation construction.
A unilevel compensation construction locations an affiliate on the prime of a unilevel staff, with each personally recruited affiliate positioned instantly underneath them (stage 1):
If any stage 1 associates recruit new associates, they’re positioned on stage 2 of the unique affiliate’s unilevel staff.
If any stage 2 associates recruit new associates, they’re positioned on stage 3 and so forth and so forth down a theoretical infinite variety of ranges.
Darwin Platform caps payable unilevel staff ranges at thirty-one.
Referral commissions are paid as a proportion of engine oil models bought throughout these thirty-one ranges as follows:
- stage 1 (personally recruited associates) – as much as 12%
- stage 2 (should recruit two associates to unlock) – as much as 6%
- stage 3 – as much as 3%
- stage 4 – as much as 2%
- stage 5 – as much as 1%
- ranges 6 to 9 (should recruit three associates to unlock) – as much as 1%
- ranges 10 to 14 (should recruit 4 associates to unlock) – as much as 1%
- ranges 15 to twenty (should recruit 5 associates to unlock) – as much as 1%
- ranges 21 to 30 (should recruit six associates to unlock) – as much as 1%
- stage 31 (should recruit seven associates to unlock) – as much as 1%
Recruited associates will need to have bought and proceed to buy models of engine oil to depend in direction of rank qualification.
If you happen to’re questioning what’s up with the “as much as” referral fee charges, Darwin Platform claims they’re “primarily based on arithmetic propositions and chance”.
No additional info is offered and yeah, I don’t know what which means both.
Rank Achievement Bonus
Darwin Platform rewards associates for qualifying at Star and better with the next one-time Rank Achievement Bonuses:
- qualify at Star and obtain Rs. 15,000
- qualify at Silver and obtain Rs. 45,000
- qualify at Gold and obtain Rs. 90,000
- qualify at Ruby and obtain Rs. 180,000
- qualify at Pearl and obtain Rs. 300,000
- qualify at Emerald and obtain Rs. 500,000
- qualify at Platinum and obtain Rs. 1,000,000
- qualify at Diamond and obtain Rs. 1,500,000
- qualify at Crown Diamond and obtain Rs. 2,000,000
- qualify at Black Diamond and obtain Rs. 5,000,000
- qualify at Ambassador and obtain Rs. 10,000,000
Becoming a member of Darwin Platform
Darwin Platform affiliate membership seems to be tied to the acquisition of an engine oil “unit” for Rs. 11,800.
Darwin Platform Conclusion
Darwin’s MLM alternative is straightforward. Constructed round that nevertheless is representations that Darwin Platform is concerned in over a dozen industries.
I wasn’t in a position to confirm Darwin Platform having substantial enterprise operations exterior of its MLM alternative.
What I can confirm is Darwin Platform operates as a pyramid scheme.
Darwin Platform associates enroll and buy models of engine oil. The one technique to generate profits is to recruit different associates who do the identical.
This, coupled with Darwin Platform failing to market or promote something to retail clients, is what makes it a pyramid scheme.
In actual fact Darwin Platform’s “4 stroke premium engine oil” is so irrelevant to its MLM alternative, they don’t even trouble offering particular product particulars.
Seemingly in an try to distance itself from what it’s, Darwin Platform supplies a “variations between direct promoting and Ponzi pyramid schemes” doc on its web site.
Within the doc Darwin Platform makes an attempt to distinguish direct promoting from a pyramid scheme.
Direct Promoting” means advertising and marketing, distribution and sale of products or offering of providers as part of community of Direct Promoting, aside from underneath a pyramid scheme, to the customers, usually of their homes or at their office or by means of rationalization and demonstration of such items and providers at a selected place.
A Pyramid Scheme is a enterprise mannequin that recruits members by way of a promise of funds or providers for enrolling others into the scheme, relatively than supplying investments or sale of merchandise. As recruiting multiplies, recruiting turns into rapidly unattainable, and most members are unable to revenue; as such, pyramid schemes are unsustainable and infrequently unlawful.
Such slender definitions make no allowance for product-based pyramid schemes, which is what Darwin Platform falls underneath.
As with all MLM pyramid schemes, as soon as affiliate recruitment dries up so too will commissions.
It will see these on the backside of Darwin Platform’s pyramid scheme cease shopping for engine oil models.
This in flip means these above them will cease getting paid. Except new victims are discovered they too will even ultimately cease shopping for engine oil models.
As soon as sufficient Darwin Platform associates cease shopping for engine oil models, an irreversible collapse is triggered.
Seeing as Darwin Platform has been round since no less than 2010 and at one time was attempting to get into insurance coverage, it seems the scheme has developed by means of a number of product iterations.
No matter merchandise and/or providers bundled with a pyramid scheme although, math ensures that once they collapse nearly all of individuals lose cash.
One remaining word, whereas I don’t have a comply with up on the ED’s raids it seems, by means of a number of shell firms, that Darwin Platform may be a part of a wider cash laundering outfit.
That might clarify the whacky advertising and marketing spam round Ajay Singh, as Darwin Platform’s MLM alternative alone appears too easy to go to the hassle.
As of Might 2024, SimilarWeb tracked just a few thousand visits throughout Darwin Platform’s identified web sites. That’s not sustainable for an MLM pyramid scheme.
Except new victims are discovered, between declining recruitment and pending additional motion from Indian authorities, Darwin Platform might be on the way in which out.
